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Ray Costantini
Ray Costantini Strategic Advisor at Zest Dermatology

Ray Costantini is a seasoned executive leader, entrepreneur, investor, and physician with a strong focus in the healthcare industry. Having over 20 years of experience in healthcare, innovation, business startups, and strategy, Ray possesses a powerful blend of leadership skills, clinical knowledge, and business acumen. This expertise has enabled him to lead significant change and innovation in both large established organizations and entrepreneurial ventures. Currently, as the Strategic Advisor for Zest Dermatology, Ray is leveraging his skills to contribute to healthcare strategy. Prior to Zest Dermatology, he was the Interim Chief Executive Officer where he single-handedly developed and expanded the initial business and operating strategy, effectively increasing the TAM by more than 300%.

Before joining Zest Dermatology, Ray, was on the Board of Directors at Rhodes Group, Inc., enhancing his skills in collaborative and organizational leadership. As a Venture Partner at Suncoast Ventures and concurrently as the Co-Founder and Board Member at Bright.md, Ray has left an indelible mark with his rich experience and expertise in leadership, business strategy, and management. He has a proven track record of building and managing high-performing teams as evidenced by his time as the CEO, Co-founder, and Board Chair at Bright.md, where under his leadership, the company achieved more than a 100% CAGR since its first revenues and received multiple awards and recognitions. Ray holds an MD from the University of Arizona College of Medicine and an MBA in Global Management from Thunderbird School of Global Management, equipping him with both medical knowledge and business acumen.

More about this expert

Full name
Ray Costantini
Portland, Oregon, United States
Strategic Advisor
Zest Dermatology (since 2023)
Hospitals and Health Care
LinkedIn Connections
Executive leader, entrepreneur, investor and physician, passionately committed to improving healthcare. With more than 20 years of experience in healthcare, innovation, business startup, management, strategy and product development, my unique combination of leadership skills, clinical knowledge, and business insights has enabled me to drive meaningful, innovative change both in large, established organizations and as an entrepreneur. I've had the privilege of building and running high performing teams, raising funds, growing remarkable companies, implementing new and unique clinical delivery models, and leading the design, build, go-to-market, and ownership of some uniquely exciting digital health tools.
Operational Planning Collaborative Leadership


University of Arizona College of Medicine – Tucson
Attended in 2000 - 2004
Field of study: Medicine
Thunderbird School of Global Management
Attended in 2007 - 2009
Field of study: Global Management


Zest Dermatology
Mar 2023 - Present · 8 mos
Strategic Advisor
Mar 2023 - Present

Skills: Healthcare Strategy
Zest Dermatology
United States · Remote
Interim Chief Executive Officer
Apr 2022 - Mar 2023

- Developed and expanded initial business and operating strategy, starting in D2C and expanding into the payor market with a gain share based VBC approach, increasing TAM by more than 300%.
- Built and led a high performing early executive team, including clinical leadership and clinical staffing, engineering, product, consumer marketing, and finance functions.
- Operationalized product offering, expanding from a regional three state launch strategy to a national presence, with access to more than 80% of the US market in under 6 months.
- Defined enterprise health plan acquisition strategy, leading early enterprise sales and GTM function, building out initial pipeline, sales process, and prospects.
- Developed initial capital strategy, fundraising pipeline and process, leading to a pre-money funding offer of >5x on invested capital.
Rhodes Group, Inc.
Albuquerque, New Mexico, United States
Board Of Directors
Mar 2022 - Present

Skills: Collaborative Leadership · Organizational Leadership · Healthcare Strategy · Leadership · Business Strategy
Suncoast Ventures
Portland, Oregon, United States · Remote
Venture Partner
Nov 2021 - Present

Advisor and active participant in development and evolution of fund strategy
Direct generation of ~10% of fund capital through LP acquisition
Performed diligence on prospective portfolio companies
Advised portfolio company CEO's and executive team members on business, operations, GTM, leadership, strategy, and team building
Portland, Oregon Metropolitan Area
Co-Founder & Board Member
Mar 2021 - Present

Acquired by Cigna
Portland, Oregon Area
CEO, Co-Founder & Board Chair
Oct 2012 - Mar 2021

Founded, built, and led Bright.md, an industry leading, award winning health tech company. Bright.md combines telehealth and a proprietary care automation platform to help health systems delight both their patients and providers, while improving clinical outcomes, dramatically lowering healthcare costs, and providing opportunities for new revenues.

- Accountable for all aspects of strategy, growth, P&L, and performance
- Raised more than $30M of venture capital
- Maintained a >100% CAGR since first revenues
- Contracted with leading health system and health plan clients, including 5 of the 10 largest US not-for-profits, and the nation's largest Value Based Care organization
- Grew and led a high-talent, high performing team of more than 70, including exceptional cross-departmental executive leadership
- Delivered best-in-class product, repeatedly recognized as industry leading, high value, and visionary
- Created the category of care automation and asynchronous telehealth
- Frequent, high-profile public speaker
- Chaired and led a board of up to nine executives, investors, and industry experts with diverse perspectives and interests
- Built and maintained an award winning, values-based culture of performance, innovation, integrity, and inclusivity

- CB Insights Global Top 150 most innovative digital health companies
- Healthcare Technology Report top 100 health tech companies
- Fierce Healthcare Innovator Award
- Forbes 500 Best Startup Employers
- Identified as the only Leader in Virtual Care by Forrester
- Gartner Cool Vendor in Healthcare Delivery
- Launch Stage Company of the Year, Oregon Entrepreneurs Network
- HIMSS Venture+ winner
- Business Journal: Health Care Innovation Award, 10 Most Admired Healthcare Companies in the Northwest, Top 10 Startup Companies in Oregon
Providence Health & Services
Portland, Oregon Area
Regional Medical Director/Head of Digital Products
Jan 2010 - Oct 2012

Built and led an innovative digital healthcare team at one of the country's largest integrated health systems, helping to transform organizational culture, ignite executive support, and galvanize organizational commitment to being an industry leader in digital health.

Identified high value opportunities, defined the business case and strategy, directed financial resources for execution, and built and led operating teams. Directed development of numerous ground-breaking web products, within both the delivery system and health plan, including InfoRx, an innovative shared decision making service; and Health Express (now Providence ExpressCare), a first of its kind workplace telehealth and convenience care solution.

Drove more than 300% growth of corporate investment in patient-facing digital services, culminating in nearly $10M of annual budget ownership. Built and managed a high performing team of more than 50.